Privacy Policy

This policy explains how Auto X Limited (“we”, “us”) collects and uses personal information when you use our website, call us, message us or use our recovery and tyre services. We are the data controller for this information.

Who we are

Auto X Limited, Twin Trees Farm, Rowley Lane, Wexham Street, Slough SL3 6PB. Phone 07946 599666 or 01753 873102. Email autoxlimiteduk@gmail.com.

What we collect

• When you call, WhatsApp or email us: your name, phone number, location, vehicle details (make, model, registration) and what has happened, so we can send help and give you a price.
• When you book or pay for a job: your name, contact details, collection and drop-off addresses, vehicle details and payment records. Card payments are handled by our payment providers; we do not store full card numbers.
• When you order from our online shop: your name, billing and delivery address, email, phone number and order history.
• When you use a contact form: the details you type in.
• When you browse the website: technical information such as your IP address, browser, device and the pages you visit, collected through cookies and similar tools (see below).

How we use it

• To answer your call, send a recovery truck and keep you updated (to take steps you ask for and to perform our contract with you).
• To process payments, orders and deliveries, and to keep business and tax records (contract and legal obligation).
• To deal with insurers, garages or the police after an accident, where you ask us to or where we have to (contract, legitimate interests or legal obligation).
• To understand how our website is used and improve it, and to measure our advertising (consent, where cookies are involved).
• To send you marketing emails, only if you have agreed. You can unsubscribe at any time.

Who we share it with

We only share what is needed with:

• Garages, dealers, insurers or other people you ask us to deliver your vehicle to or deal with.
• Payment providers (such as Stripe and PayPal) to take payments.
• Our website, hosting, email and messaging providers (including WordPress, WooCommerce, Google and WhatsApp).
• Analytics and advertising providers (Google Analytics and Meta/Facebook) for website measurement.
• The police, courts or other authorities where the law requires it.

Some of these providers may store data outside the UK. Where they do, they use legal safeguards such as UK adequacy regulations or standard contractual clauses.

Cookies

Our website uses cookies. Some are needed for the site and the shop to work, such as your basket and login. Others help us understand visits (Google Analytics), measure adverts (Meta/Facebook pixel), show our Google reviews and map, and protect forms from spam (Google reCAPTCHA). You can block or delete cookies in your browser settings. Blocking some cookies may stop parts of the site, such as the shop, from working.

How long we keep it

We keep job and payment records for six years for tax and legal reasons. Call and message details that do not lead to a job are kept only as long as needed to deal with your enquiry. Marketing details are kept until you unsubscribe.

Your rights

Under UK data protection law you can ask to see the information we hold about you, ask us to correct or delete it, object to or restrict how we use it, ask for a copy to move elsewhere, and withdraw consent at any time. Contact us using the details below. If you are not happy with how we handle your data, you can complain to the Information Commissioner’s Office at ico.org.uk.

Changes to this policy

We may update this policy from time to time. The date at the top shows when it was last changed.

Contact us

If you have a question about this policy or your data, contact us at autoxlimiteduk@gmail.com, call 07946 599666, or write to Auto X Limited, Twin Trees Farm, Rowley Lane, Wexham Street, Slough SL3 6PB.